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Priti, Hirachana and Shruti from the batch of 2008-2010 have taken SCMHRD to the
next big league. While standing first in India was a practice since the last 5 years,
we have now shifted to an international level. We have won the prestigious Loreal
Brandstorm 2009 Award at Paris (30th June 2009).
This is significant not only for SCMHRD but also for Loreal India because this is
the first time we could get Loreal India international recognition.
We have been working on the competition it for the past 8 months. The whole experience
ranged right from concept development to product innovation and a well rounded marketing
strategy that captured everyone’s imagination in the world.
This is part of our strategy of moving away from the traditional B-School concept
and ensuring we move into and create the next millennium in management thought.
A thought by A. M. Rosenthal very aptly summarises our philosophy "Be fanatics. When
it comes to being and doing and dreaming the best, be maniacs."
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